All-America Stetson hits all the right top, middle, and base notes
Cologne is something that’s very difficult to review. Not only is the preference for fragrance a subjective matter to begin with, but men wear cologne not for their own benefits, but to attract women. This leads to the inevitable situation where each fragrance has to please two masters.
My relationship with cologne goes back almost a decade when I bought Jean Paul Gaultier’s Le Male for my first trip to Las Vegas. Perhaps I was overwhelmed by the sights and sounds of Vegas, but at the time I thought it was a great fragrance. My girlfriend at the time couldn’t disagree more. She found the smell to be too ‘feminine’ and too fruity. Obviously she won the argument and the JPG went into the trash.
But that brings up the obvious problem with most colognes. In trying to make the scent attractive to women they perfumers go too far and end up with a slightly muted perfume more appropriate for a women.
At the other end of the spectrum is a ‘man’s man’ cologne. Something earthy, overpowering, and most of all musky. This is for the sort of guy who thinks a black 10 gallon hat and matching boots is formalwear.
Which brings me to All-American Stetson.
At the launch party I was actually surprised at how mild the fragrance was. It’s not the sort of thing that screams out and makes people scream when you walk into a room. It strikes the right balance between being masculine and subtile. Tom Brady, the frontman for the brand, talked about how he worked with the perfumers to reach that happy medium.
I think he and All-American Stetson succeeded.
All-American Stetson is available now. Make sure to request a sample and while you’re at it try your hand at some of the great games that are up on the site.
For a great roundup of the event check out nitro:licious’s take.
March 21, 2009 at 11:42 am
[...] All American Stetson features notes of Cedar Leave, Black Suede, and Amber Wood, bringing the classic Stetson family to a fresh new modern audience. The best part? All American Stetson retails for $14 – $26 nationwide. To help get you in the All American spirit, you can challenge the face of Stetson, Tom Brady, to a series of sports in the All American Challenge. As if beating Tom Brady wasn’t reward enough, you can also snag autographed gear or win a 2 day adventure challenge if you’ve got the skills. If you don’t have the skills of a gamer, you can win a Tom Brady autographed bottle of All American Stetson over at Eye4Style. Or if you want a man’s opinion of the fragrance, check out Jake at Exschlub’s in depth review. [...]